The skin around your eyes is the most delicate and thinnest part of your face which is why it is often one of the first areas to show signs of ageing. Crows feet, crepey skin, puffiness and dark circles can all appear for a number of reasons. Find out what they are below and how you can help improve them.
Dark circles under the eyes are can be caused by several factors:
genetics play a large factor
the intensity of the dark circles can be more prominent on fair and thin skin.
increased pigmentation from sun damage can result in dark under eyes
thinning skin and volume loss due to ageing can reveal blue and purple veins, or make the under eye area appear more hollow, and create a shadow.
Whilst puffiness under the eyes can be caused by:
excess salt in your diet
and again genetics
How to Treat Dark Circles and Puffiness
An eye cream that contains caffeine can help reduce puffiness as it can tighten the skin as well as also help with drainage of fluid retention. The ZO Medical Hydrafirm Eye Brightening Repair Crème contains caffeine to promote microcirculation and reduce puffiness in under eyes.
To treat dark circles, eye creams with skin lightening active ingredients such as vitamin A can help to treat pigmentation in the area. Vitamin A is also a collagen-boosting ingredient. This mean it can help to thicken the skin around the eyes, and add volume, helping to reduce the appearance of hollowness and veins. Hydrafirm contains retinol (vitamin A) to stimulate collagen and help lighten the appearance of dark under eyes. What’s more, retinol is a fantastic anti-wrinkle ingredient. It can can smooth out fine lines and crows feet to help make your eyes appear more youthful and awake.
The powerful combination of ingredients in Hydrafirm work together to rapidly improve the skin around your eyes. Use only a pea size amount for the entire under eye area in the morning and evening – and blend in gently with fingertips. This product absorbs quickly and can be used year round.
To help avoid further damage to the eyes, be gentle with your eyes. Never pull, tug or rub the skin as it is so delicate. And of course always wear sun protection!